Post by account_disabled on Mar 11, 2024 4:16:38 GMT -5
Have you gotten a tattoo with a friend, family member or partner? Surely you remember that special moment in which you both shared that moment. There was more connection, perhaps more understanding, and even a greater display of love.
Can you imagine that you could feel this same way for the people around you but whom you don't know? This is the essence of The World Piece project, an initiative carried out by the travel metasearch engine momondo, which seeks to demonstrate how far people can go to connect on a human level.
It is a project that seeks tolerance, respect France Mobile Number List and the reduction of both racism and xenophobia, since according to the study published by the search engine, 49% of people consider that people are less tolerant towards other cultures than 5 years ago.
However, 69% are also convinced that they can do something to unite the world, while 68% say that traveling has made them look more positively at differences and diversity.
The World Piece: The tattoo that seeks to unite the world against xenophobia
With the help of the community of tattoo fans Tattoodo, the website has proposed launching an action for people from around the world to participate in the project, where finally, 61 people from different countries offered their skin as a canvas to tell their story and show their determination to unite the world through a tattoo.
The creator of these tattoos is Mo Ganji who has been in charge of creating each of the designs that the protagonists carry on their backs.
The participants met in London where they shared their stories and put together each of the pieces of this work of art.
To make the spot and share it on the networks, the Danish creative agency & Co worked with the production company Smuggler and the film director Joshua Neale. In addition, film director Joshua Neale was in charge of making the video that tells the story of "The World Piece"
For Per Christiansen, Vice President of Marketing at Momondo EMEA, “the mission is to open the world and our latest initiative reaffirms this. Traveling is a way to open our minds, it gives us a different perspective of other countries and cultures, and also of our own.”
He further says that, “to help reverse the trend shown in our study, we decided to create a living, visual manifestation of human connection. We've asked people around the world, each with a different story, to take the pledge by getting a line tattoo to show that, despite our differences, we are united by our humanity. “We were impressed when we saw that thousands of people applied to participate.”
Can you imagine that you could feel this same way for the people around you but whom you don't know? This is the essence of The World Piece project, an initiative carried out by the travel metasearch engine momondo, which seeks to demonstrate how far people can go to connect on a human level.
It is a project that seeks tolerance, respect France Mobile Number List and the reduction of both racism and xenophobia, since according to the study published by the search engine, 49% of people consider that people are less tolerant towards other cultures than 5 years ago.
However, 69% are also convinced that they can do something to unite the world, while 68% say that traveling has made them look more positively at differences and diversity.
The World Piece: The tattoo that seeks to unite the world against xenophobia
With the help of the community of tattoo fans Tattoodo, the website has proposed launching an action for people from around the world to participate in the project, where finally, 61 people from different countries offered their skin as a canvas to tell their story and show their determination to unite the world through a tattoo.
The creator of these tattoos is Mo Ganji who has been in charge of creating each of the designs that the protagonists carry on their backs.
The participants met in London where they shared their stories and put together each of the pieces of this work of art.
To make the spot and share it on the networks, the Danish creative agency & Co worked with the production company Smuggler and the film director Joshua Neale. In addition, film director Joshua Neale was in charge of making the video that tells the story of "The World Piece"
For Per Christiansen, Vice President of Marketing at Momondo EMEA, “the mission is to open the world and our latest initiative reaffirms this. Traveling is a way to open our minds, it gives us a different perspective of other countries and cultures, and also of our own.”
He further says that, “to help reverse the trend shown in our study, we decided to create a living, visual manifestation of human connection. We've asked people around the world, each with a different story, to take the pledge by getting a line tattoo to show that, despite our differences, we are united by our humanity. “We were impressed when we saw that thousands of people applied to participate.”